CRUSH is the most established brand in underground dance music and party programming in Central Florida. Founded in 2004, CRUSH birthed the indie-dance and electro scenes throughout the state, outside of Miami, and encouraged many spin-offs and sister parties across the country. Crush was a weekly party at Back Booth in Downtown Orlando that took place every Monday, without fail since 2004 and was the precursor to sister party "Saturday/Thursday" at the famed Club Firestone. CRUSH was licensed to Atlantis in 2009 and is now completely owned by Live Nation/Insomniac Holdings.  

Photos from the parties can be found at CRUSH Orlando and CRUSH are used with permission but are now registered trademarks of owned by Live Nation / Insomniac Holdings!